Ties
Ties
Advertising 'neckties' or ties, also known as strips, clip strips, click packs or merchandising display strips, are a very simple and effective solution with which to easily hang and display your products. They are mainly used to display and promote products in shops, pharmacies, etc. - They are display strips that can be used to hang products vertically one after the other, directly at the checkout, a shelf in the supermarket or any other traffic route most frequently used by customers. Their main purpose is to increase product awareness and stimulate impulse buying; it is a simple and effective solution for easy product visibility and promotion.
The use of promotional strips or ties, by making use of vertical space, will save shelf space, but it is also an effective way of attracting the customer's attention, as such products are usually suspended at the potential buyer's eye level. They are designed, for example, for the display of: foodstuffs, cosmetics, industrial goods - mainly packs, sachets and small containers/packaging.
The strips and ties are usually made of thin, durable PVC or polypropylene foil so they are reusable and can last a long time if care is taken to replenish them regularly with products. Their installation is very quick and simple and requires only the hanging space with suitable hooks, adhesive tape or plastic cable ties. Their advantages are a low unit price, ease of in-store installation, reusability, an effective way of attracting customer attention in strategic locations in the retail environment.
The strips/ties are available in four categories: classic strips for lightweight products, strips for heavier products (made of thicker materials or with clips), ties with pockets or hangers for products that cannot be hung or for products that need to be displayed in larger quantities, in 'one go', and custom-designed strips for special uses, such as strips for heavy products that are difficult to display (for cans or bottles) or for products with unusual shapes/dimensions.